This is how we’ve been leveraging AI to work smarter and provide greater value for our clients during the pitch process.

Unlike our big agency counterparts with full-time resources at their disposal, BPM relies on an incredibly talented network of freelancers to help pitch new business. So, how do we compete?

By leveraging AI, we've been able to empower small teams of 2-3 creatives to explore and build strategic foundations that tackle clients' immediate business challenges. In the example pitch below, we utilized generative AI to help identify audience-building opportunities on social media, explore insights that assisted us in building a creative platform, and bring social/digital campaign tactics to life with AI-assisted mock-ups.

This process has allowed us to send out complete pitches within 5-7 days, with a goal of 3-4 pitches per month, all at a minimal cost.

Not too shabby for a small yet capable team of creatives willing to embrace a new world possibilities.

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